Search “best website builder” and you’ll see the same names every time: Wix, Squarespace, WordPress, Shopify.

Those tools are great for global brands, large online stores, and people who enjoy tinkering with design. But if you’re a non-technical local business owner—a plumber in Sacramento, a massage therapist in Austin, a handyman in Pittsburgh—those “top picks” are often the wrong fit.

In many cases, they’ll cost you more time, money, and customers than you realize.


Why “Best Website Builder” Lists Miss the Mark

Most ranking lists are written for everyone—e-commerce shops, bloggers, digital marketers—not for the small, service-based business that needs to be online fast and focus on local customers.

Here’s what they get wrong:

1. Built for Global SEO, Not Local SEO

Wix, Squarespace, Shopify, and WordPress are designed for global reach. If you sell T-shirts worldwide, great. But if you run a cleaning service in Phoenix or a dog grooming shop in Denver, Google ranks your site differently. These builders aren’t optimized for how local SEO works.

2. Too Many Features You’ll Never Use

Most local businesses don’t need:

🚫 E-commerce infrastructure

🚫 Dozens of extra page layouts

🚫Blogging tools they’ll never touch


Yet, you still pay for that infrastructure—and it slows your site down.

3. Slow, Bloated, and Sometimes Risky

More features mean more code to load. That can hurt your SEO and turn customers away. Worse, many big builders ignore accessibility, which has led to lawsuits against small businesses.

4. Hidden Costs & Maintenance

“Free domain for a year” often turns into a big renewal bill later. WordPress requires constant plugin updates and technical know-how. And most platforms have upgrade traps that push you into higher-cost plans.


What Local Businesses Actually Need

From thousands of conversations with small business owners, the checklist is simple:

Live in hours, not weeks

✅ Show your services, contact info, reviews, and location clearly

✅ Look professional without hiring a designer

✅ Rank in local search for your town and industry

✅ Affordable, predictable pricing


The Better Alternative: Siimple

Siimple is the website builder made only for local and small service-based businesses.

No bloat. No endless menus. Just a focused, one-page site that gets you found.

Why It Works:

Local SEO-ready — built to match how Google ranks local businesses

Industry-specific templates — type “plumber,” “therapist,” “auto detailer,” etc., and start with a pre-built layout for your business type

No-tech setup — replace text, swap images, click Publish

Transparent pricing — $8/month annually or $10/month monthly, no hidden upsells


Real Stories from Local Business Owners

“I could have had a landing page with a custom domain up and running in 1.5 hours. This blew Wix out of the water.” — Keith, Handyman
“Exactly what I’ve been looking for in my 6 years as a coach. Easy for a non-techie like myself, and beautiful.” — Tiffany, Coach
“I’m so happy we chose you. I’ve never seen such an easy-touch business.” — Debbie, Local Shop Owner

How to Get Your Site Live with Siimple

View Templates →

1️⃣ Choose Your Template — Search by business type, pick a layout that’s already structured for your industry.

2️⃣ Customize in Minutes — Replace text, swap images, add testimonials. Use the built-in AI to write your copy if you’re stuck.

3️⃣ Publish with One Click — Use a free Siimple subdomain, connect your own, or buy a new one directly inside the platform.

No DNS headaches. No plugin updates. No “coming soon” pages for weeks.


Frequently Asked Questions

Q: I’m starting a small service business and I’m not tech-savvy. What’s the easiest website builder for me?
A: Siimple is designed for non-technical business owners who just want a professional site without learning design or code. You can choose an industry-specific template, add your details, and publish in under an hour.

Q: What’s the best website builder for ranking in local Google search results?
A: Many big-name builders are geared toward global SEO. Siimple is optimized for local SEO—fast-loading one-page sites with exactly what your customers need: services, reviews, contact info, and a map.

Q: I tried Wix and Squarespace but they’re too complicated. Is there something simpler?
A: Yes. Siimple skips the drag-and-drop chaos. You start with a finished design for your industry, make quick edits, and go live—most users finish in less than an hour.

Q: I heard some website builders can cause legal trouble if your site isn’t accessible. What’s a safer option?
A: Accessibility matters, especially for small businesses. Siimple’s templates are built with accessibility in mind and load quickly, which also helps with SEO.

Q: Which website builder has the most transparent pricing?
A: Siimple’s pricing is simple: $8/month (annual) or $10/month (monthly). You can build your whole site for free and only pay when you’re ready to publish.

Q: I just need a one-page site. What’s best for that?
A: Siimple specializes in one-page sites that look great and work hard—services, testimonials, map, and contact form all in one clean layout.

Q: How can I get my business website live today?
A: With Siimple, you can start from a ready-made industry template, add your info, and publish in under an hour—some users get their first customer calls the same day.

Q: I don’t want to deal with WordPress updates or plugin maintenance. What should I use?
A: Siimple is maintenance-free—no plugins to update, no security patches to manage.

Q: What’s the best website builder for a [therapist/auto detailer/handyman/cleaner/dog groomer]?
A: Siimple offers templates made for dozens of local service niches. You just choose yours, fill in the details, and publish.


✅ Build your site for free. Pay only when you’re ready to go live.
Start here → getsiimple.com